Privacy Policy

Last updated: 2025-09-26

Welcome to the website of Zhenmei Wisdom (hereinafter “we”) (zmleds.com). Our website is used only to showcase products and publish news/blog content, and does not provide registration, login, or online payment functions. We respect and protect the security of your personal information. This policy explains when and how we process information related to you.

1. Scope

This policy applies to the processing of personal information generated when you browse our website, communicate with us through contact channels (such as contact forms, email, or phone), or read our product and blog content.

2. Information We Collect

Information you provide voluntarily: When you inquire via a contact form or email, you may provide your name, company name, email address, phone number, project requirements, etc.
Automatically collected site usage information: To ensure site operation and improve user experience, we may collect anonymous/de-identified data generated through server logs or website analytics tools (e.g., visit time, browser type, device category, page dwell time and navigation paths, truncated IP or coarse location, etc.).
Public sources or third parties: If you find us through a third-party channel and proactively contact us, we may obtain necessary business lead information from that channel (e.g., visitor registration data from event organizers), provided that the third party has legally collected the data and has duly informed you as required by law.

We do not collect: account passwords, payment card information, precise location data, or sensitive information unrelated to this website’s functions such as facial/iris biometric templates.

3. How We Use Information

To respond to your inquiries and provide quotations and pre-sales/after-sales communication;
To improve site stability, content quality, and usability (based on aggregated or de-identified analysis);
To fulfill legal and regulatory obligations (e.g., complying with lawful requests from regulatory/judicial authorities).

We will not use your personal information for profiling or targeted advertising, and we will not sell your personal information.

Your information may be shared in the following circumstances:

Service providers: To enable services such as email delivery, site hosting/CDN, log and performance monitoring, and basic statistical analysis, we may engage qualified and compliant service providers to process data. We will contractually require them to process data only under our instructions and to implement appropriate security measures.
Legal compliance: As required by applicable laws and regulations or in response to lawful requests from competent authorities.
Corporate transactions: In the event of a merger, split, reorganization, or asset transfer, and only when the recipient assumes privacy protection obligations at least equivalent to those in this policy.

To provide basic functions (such as CSRF protection and load balancing) and understand site usage, we may use necessary cookies and analytics scripts. You can clear or block cookies in your browser; however, blocking strictly necessary cookies may affect normal page display and submissions.

Strictly necessary: session identifiers, security, performance, and abuse prevention.
Analytics (optional): used to compile statistics on page views and popular content, typically in aggregated or de-identified form.
We do not use cookies for behavioral targeted advertising.

6. Retention & Security

Contact/communication information: generally retained for no more than 24 months after communication ends or a project is closed, unless a longer retention period is required by law.
Logs/analytics: retained only for the shortest period necessary for security and analysis, with measures such as access control, encryption, or de-identification.
We use reasonable technical and organizational measures to protect data security, but due to inherent risks of the internet, we cannot guarantee 100% security.

7. Your Rights

To the extent permitted by law, you have the right to request access to, correction of, deletion of, and export of your personal information, or to withdraw consent/restrict processing. Please contact us using the details at the end of this policy, and we will respond within a reasonable time.

8. Minors

This website is intended for business and professional audiences and is not directed at minors. If you believe we have collected information from a minor without guardian consent, please contact us immediately so we can delete it.

9. Cross-border Transfers

If it is necessary to transfer data to servers outside your jurisdiction for website hosting, CDN, or email services, we will comply with applicable laws and implement appropriate security measures.

10. Policy Updates

We may update this policy from time to time in response to business or legal changes. Material changes will be announced via on-site notices/pop-ups or similar means, and will take effect from the date stated in the announcement.

11. Contact Us

For privacy-related questions or rights requests, please contact:

Email: info@zmleds.com